Vitaceutics
Vitaceutics
With over 30 years of know-how, Vitaceutics has in its essence the elementary contribution of vitamins, minerals and phytonutrients. They believe that access to healthy, balanced and complete nutrition is everyone's right in order to ensure their health and well-being.
Vitaceutics’ main brand visual identity, embracing their 6 brands adding up to more than 140 products. Across their graphic universe, we sought to explore soft white areas, giving a feeling of freshness and credibility, perfectly balancing the relationship between the 'pharma' mood and the food supplement.
1. VITACEUTICS Brand ID
2. Vitaminicum
Vitaminicum was created to respond to the most diverse nutritional needs, acting from the first moment in prevention to clinical treatment. "It keeps you awake throughout your life."
3. Good Diet
Good Diet is an exclusive nutrition service complemented by a range of dietary supplements formulated with the latest scientific research to provide an effective and health-promoting response.
4. Good Complex
Good Complex is the range of products that ensure smooth operation for any and all day-to-day activities. Good Slim is a product dedicated to weight loss, where the primary goal of treatment is to improve health conditions related to excess weight and reduce the risk of developing future diseases.
5. Good Essence
It is based on the essential foundations of phytotherapy, where the best and most relevant active principles are selected, following a production process with the most demanding standards of safety and effectiveness.
6. Planta
Planta is a range of food supplements developed to act in the most frequent pathologies where the pharmaceutical act can make a difference: anxiety, insomnia, indigestion, liver function, venous insufficiency, dyslipidemia and urinary infections. It gathers the most recent knowledge of phytotherapy and privileges the clinically tested extracts.
7. Forbiotics
The human organism is colonized by a diversity of microorganisms which is called microbiome. With an advanced formula of probiotics, Forbiotics aims to solve all kinds of problems related to it.
Creative Direction — Lyft Creative Studio, Tiago Vaz
Design — Daniel Rodrigues, Tiago Soares da Costa, Tiago Vaz
Illustration — Tiago Vaz
Web Design — Daniel Rodrigues, Tiago Soares da Costa
Lettering — Xesta Studio
Photography — Álvaro Martino
Motion Graphics — Lyft Creative Studio
Editorial Print — Gráfica Maiadouro
Client — Vitaceutics, Lda
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